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Case study · Retail · Beauty & personal care

Improving the flow of information and insights for C-level executives

A data analytics platform enabling faster decision-making and future planning for a global retail brand.

Executive reviewing retail financial reports

Faster decisions for a retail brand

A global, privately held company that creates and distributes beauty products and personal care accessories needed a BI solution to monitor financial KPIs and put executive dashboards and reporting in place. The existing reporting was time-consuming, with inconsistent data and duplicated effort. We were asked to improve the flow of information and insights to the C-suite.

Consolidating financial data

Financial reporting was challenging and labour-intensive: month-end close took up to a couple of weeks, with manual manipulation and consolidation of data from many sources. The ERP lacked built-in financial tools such as the general ledger, and consolidating numbers at brand level with variance against budget and forecast was a major challenge.

The finance department asked us to:

  • Equip the finance group with self-service reporting, including alternate reporting hierarchies.
  • Automatically and securely distribute operational and management reports to over 70 recipients.
  • Refresh data every 2 hours during month-end close.
  • Build scorecard reports richer in detail and complexity than the standard reports.

Zura Labs solution

The solution targeted better delivery performance, lower costs and the discovery of trends and opportunities:

  • Scorecards at customer, brand and category level by MTD, QTD and YTD.
  • Sales, profitability and customer scorecards.
  • Comparison of financial and sales performance across time periods.
  • Financial reporting showing variance between budget and forecast.
  • Inventory scorecards for current and future orders.
  • ABC and XYZ inventory analysis highlighting the most profitable and most frequently purchased products.
  • Automated daily reports delivered to the right people with the latest data.

Results achieved

We implemented a dimension management tool with an easy, web-based interface for flexible management of data structures, relationships and attributes, and designed an EDW to consolidate data from many sources into dimensional structures.

  • Drag-and-drop graphical interface; finance teams manage hierarchies and perspectives self-service.
  • Transparent, fast, flexible and automated data loading and extraction.
  • Report distribution to multiple recipients cut from days to a few minutes.
  • Customized, access-based reporting and high-performance ad-hoc analysis.
  • Interactive dashboards for collaborative decision-making.
  • Better preparation for seasonal fluctuations, lead times and stock-outs of the most profitable products.
  • Visibility of trends, bottlenecks and profitability by customer, product, product group and region.
  • Improved stock management to predict demand and delivery lead times.

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