Zura Labs helps a private sector bank make consolidated data available to its leadership

Improving customer experience with actionable insights

One of the oldest private sector banks in India, with a history of over 98 years and millions of customers, focused on SME, retail and NRI segments, wanted to transform information into insight and knowledge.

The bank is expanding its products, services and digital banking platform, investing in technology to make it easier for customers to interact with it. Its primary goal was to make consolidated data available to all top-level management for analysis and better decision-making.

Manual data collection and analysis

Employees generated Excel reports manually by collecting data from multiple departments, then distributed those reports to executives by hand. Limited statistical data collection captured only minimal key data on economic and market developments, information of key importance for monetary policy, exchange-rate monitoring, economic outlook and financial stability.

• Staff-generated Excel reports were error-prone and time-consuming.
• Manual distribution made data governance a challenge.
• Data references in sample report templates were hard to understand and decode.
• Large daily data volumes from branches across South India were stored in tables without proper structure or relationships.

Zura Labs solution

• Decoded the referenced data in Excel templates and built analytics reports that are easy to analyse and share.
• Reports reveal performance across regions, branches, products and transactions over time.
• High-level data security so users access only the report data they are permitted to see.
• Trained senior managers across departments and zones in self-service reporting.

Key benefits

Zura Labs helped the bank develop a hosted analytics solution, customizable to view operations across multiple parameters and periods, giving timely, insightful information that can be analysed and shared across the team with high-level security. Consolidated data became available to all top-level management without any manual intervention.